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A gondola (usually pronounced in this context) is a freestanding fixture used by retailers to display merchandise. Gondolas typically consist of a flat base and a vertical component featuring notches, pegboards, or slatwalls. The vertical piece can be fitted with shelves, hooks, or other displays. Gondolas placed end-to-end can form rows of shelving while stand-alone gondolas tend to be used for special themed displays. A gondola placed perpendicular to the end of a row of other gondolas can be used as an endcap. In Europe gondola normally refers to double sided shop shelving.
Video Gondola (retail)
See also
- Visual merchandising
- Endcap
Maps Gondola (retail)
References
Source of article : Wikipedia